Kraft Employer Brand
Role: Writer, Creative Director. Agency: JWT Inside
Kraft understands human desire
And how to entice the hungry
In the same way that the Kraft product side understands how to keep people satisfied when they’re hungry for something, the Kraft employer side understands what ambitious professionals in sales, marketing, finance, and food science are hungry for.
The series of trade fair materials had to be as enticing to look at to attract the hungriest, most ambitious people.
